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8 Questions to Ask when Building a Brand

Brand isn’t only about a logo. Sure, it is that little graphic that we all recognize and conjures up happy or unhappy memories. Beyond the cool logo, brand encompasses all the things people remember about you long after you’re done talking to them. That’s the colors,...

Look to the Next Mailbox

I run. Well, it is a mix of running, walking, and doing both of those rather slowly. I know very well it is not a graceful sight, but hey, you do what you have to do, and I can think of worse ways to deal with stress (I know some of you still aren’t convinced). So...

The Framework that Parallels Words and Music

On the surface one creative discipline seems to be a far outcry from the other. But what if it really wasn’t the case, that maybe there are underlying rules to creativity, that it is all tied together by parallels between the artistic disciplines and when you...

How to Snore Proof Your Message

Originally presented for Refresh OKC on March 30,2017. Slide deck can be viewed here! Ain’t nobody got time for a snooze-worthy message. We’re busy, we have short attention spans, and by golly we are inundated with options and opinions on everything under the sun. If...

An Instagram is Worth a Thousand Words

I am in the business of words, sometimes even making words up, hence the whole eletelephant thing. That aside, words are important, the pen is mightier than the sword, and all that jazz. On the other hand there is a saying that a picture is worth 1000 words....